© KATHERINE LU

SNEAKEROLOGY

RETAIL
SYDNEY, AUSTRALIA
55㎡

PROJECT DESCRIPTION

In each of the 200mm x 600mm boxes, one by one, sneakers are carefully collected. The boxes are repeated, and offset by half unit on each level, and carried through repeatedly over an entire wall. Something which has little meaning on its own, when repeated 281 times over, it creates a euphoric effect for one to experience a heightened emotion.

The merchandises neatly displayed in the fashion similar to the museum artefacts; through touch panels centrally located within the shop, one can gain further understanding of the background stories of the merchandises. Although there is really no such field of study as “sneaker-ology”, by placing our design focus on ways to correctly understanding the merchandises, it is for us an attempt at capturing “sneakers” in a scholarly fashion.

“That one is nice….. this one is nice too!”; There is no better way to shop than whilst enjoying an academic high.

PUBLICATION

2016.12 ARCHITECTURE RECORD (US)
2014.10 URBAN MARKETPLACES (ES)
2012.03 RETAIL DESIGN INTERNATIONAL VOL 74 NO 5 (US)
2012.03 BRAND SPACES (DE)
2012.09 SPA-DE SPACE & DESIGN VOL 17 (JP)
2012.07 M2 INTERIOR DESIGN 4 (CH)
2012.03 INDESIGNLIVE
2012.01 ARCHITYPE MEDIA INTERVIEWS
2011.11 FRAME ISSUE 83 (NL)
2011.11 (INSIDE) ISSUE 69 (AU)
2011.11 SITES ARCHI NO 213 (FR)
2011.10 AN L'ARREDA MEGOZI SHOPFITTINGMAGAZINE ISSUE 105 (IT)
2011.10 THE PEAK VOL 27 ISSUE 10 (SG)
2011.10 (INSIDE) ISSUE 68 (AU)
2011.10 CASA + LIVING ISSUE 01 (MY)
2011.10 SURFACE ISSUE 90 (US)
2011.09 SURFACE ASIA ISSUE 05 (SG)
2011.09 URBIS ISSUE 63 (NZ)
2011.08 BOB VOL 085 (KR)
2011.08 MARU VOL 113 (KR)
2011.07 FAST COMPANY
2011.07 ARCHITIZER
2011.07 LS:N GLOBAL
2011.07 ARCHITONIC
2011.07 MONUMENT ISSUE 104 (AU)
2011.06 FRAME
2011.06 ARCHDAILY
2011.06 ETODAY
2011.06 CA-MAG.DE
2011.06 DEZEEN

AWARD

Coming soon